Privacy Policy

Privacy Policy of

We created to make it easy for parents to capture & share their baby’s life and development with family and friends around the world. The privacy of your personal information is extremely important to us. This is why we made a private, invite-only network. To the best of our abilities we will protect the privacy of your account and your data. Having young children, nephews and cousins ourselves, the Babylolly Team knows how critical the privacy of personal data is for young families and has therefore invested heavily in making sure that the information you keep on meets the highest privacy standards.

Contact information is operated by Babylolly Ltd., 69 Great Hampton St, B18 6EW Birmingham, United Kingdom. If you have questions regarding our website, terms & conditions, privacy policy, etc, then please contact us in writing or via email at

The information we collect at

When you register yourself and your family at, we collect your name, email address, home address and country. When registering your baby we collect some information to share with friends and family such as name, birth date, weight and height. Please rest assured that Babylolly will never share, rent, barter or sell your name and email to other users or third-party companies. All personally identifiable information you enter about your family and babies will only be used by to display on the site and will never be shared, rented, bartered, sold or exchanged.

Your family and baby profiles are only accessible by people you have personally invited. All of your invited contacts will have access to your profiles and will be able to copy text or photos. Therefore, it is important to only invite people to your profile that you fully trust and that are part of you close circle of family and friends. All user content (as defined in the Terms of Use) that you post on is posted at your own risk. Although we have set-up as a private, invite-only website, please be aware that no security measures are perfect or impenetrable. As mentioned, we cannot control the actions of other users who you have invited to access your profile. Therefore, we cannot and do not guarantee that user content you post on will not be viewed by unauthorized persons. We are not responsible for circumvention of any privacy settings or security measures contained on our site. You understand and acknowledge that, even after acount or data removal, copies of user content may remain viewable in cached and archived pages or if other users have copied or stored your user content.

In order to provide the best possible service and detect and correct site errors, we collect aggregate information about use of the site (e.g. which pages are most often viewed) and we collect information about your computer, such as such as browser type, browser language, and IP address. This information is aslo never shared with anybody. We may store such information through use of "cookies." A cookie is a small file containing a string of alphanumeric characters that uniquely identifies your browser. The cookies enable Babylolly to confirm that users are logged in.

Use of information collected on

Your personal account information may be used by in order to operate, maintain, improve and personalize your user experience. Although Babylolly may provide general demographic or aggregated personal preference information to its advertising and other commercial partners, we will never share your individual personal account information with advertising partners for commercial use.

Babylolly may provide your personal account information to selected third party service providers whom we engage to assist us with the operation of our website and IT systems. Such access will be limited solely to use in connection with the website operations and is provided with the understanding that these parties will use such information in accordance with our privacy policy. Furthermore, we may use your name and e-mail address to send you notifications regarding Babylolly and new services/features we think you may find valuable.

Usage information such as IP addresses, browser information and other user data may be used for a number of purposes with the aim of improving the overall website functionality and user experience. These include (but are not limited to): solving technical problems or improving our IT platform, developing customized content and promotions that match a user’s preferences, preparing geographical or other statistical data to help us better serve our users, to create new features, promotions and services and to monitor the use of our website.

Babylolly reserves the right to disclose personal account information only if: 1) it believes that it is required to do so in accordance with applicable law, or to respond to a subpoena or court order, 2) it believes in good faith that such disclosure is necessary or appropriate to enforce its Terms of Use, take precautions against liability, to investigate and defend itself against any third-party claims or allegations, to assist government enforcement agencies, to protect the security or integrity of our website, and to otherwise protect the rights, safety or property of Babylolly, our users or others, or 3) Babylolly becomes involved in a merger, acquisition, or other transaction resulting in a change of control of Babylolly, in which case, such personal information may be transferred in connection with such transaction and may become subject to the privacy policy of another entity.

Third-party links may contain links to other web sites. These other sites maintain their own policies regarding cookies and the collection and use of personal information.


We use industry standard security measures to protect your information so that it is not made available to unauthorized parties. However, we cannot guaranty the security of any information you provide to or from our website. Babylolly cannot guaranty that such information may not be accessed, disclosed, modified or destroyed by breach of any of our security measures. All website transmissions are solely at your own risk.


Babylolly is not liable for any damage or expense arising out of, or sustained in connection with, using With the acceptance of the privacy policy, the user shall indemnify Babylolly and hold it, its respective members, employees, directors, officers, third party suppliers, advertisers, and agents, harmless from any liability and expense arising out of or sustained in connection with the use of and/ or its services.

Changes to our Privacy Policy

Babylolly may update this privacy policy periodically. Therefore you should check back regularly to review such changes. Unless stated otherwise, our current privacy policy applies to all information that we have about you and your account.